Steensen Joensen posted an update 1 year, 9 months ago
Part 1: Airbnb Keyword Research
From the first part we discussed the SEO factors that affect your Airbnb listing views generally. Now I’m sharing some free tools with you to assist figure out what your Airbnb keyword technique is going to be.
Precisely what is an Airbnb Keyword?
Airbnb keywords will be the reasons for your Airbnb SEO technique for your listing. Unlike the name suggests, keywords might be multiple word. For instance “Airbnb Vancouver Yaletown” would really be regarded as just one single keyword. Keywords are separated by the comma. Airbnb keywords are necessary information that helps the Airbnb algorithm prioritize listings, with different searcher’s enquiry.
How to get Your ideal Airbnb Keywords
We want to build a search engine optimisation strategy across the highest volume and many relevant keyphrases people use that are searching for listings like yours. There’s several ways to do that.
Recall exactly what the purpose of previous guest visits are. This can be gold. I live near a medical facility and guests have decided my listing particularly for this reason. So I’ll be sure to add the hospital name in my listing SEO. Similarly, I live near to an appealing neighbourhood and might bring that keyword in my Airbnb SEO strategy. If you learn you get much traffic because you’re close to opertation center, sports area or other high traffic function venue, those are wonderful choices to make your keyword strategy around too.
2. Consider important sites and attractions your house is all-around. Are you living near special tourist attractions, famous parks, buildings of great interest that your particular city’s tourism board promotes? Then include those keywords for the following part!
Now we’re likely to apply certain free research tools to recognize your best Airbnb SEO strategy.
Keyword Suggestions For Your Airbnb SEO Strategy
Visit https://smallseotools.com/keywords-suggestions-tool/ and type within the following but fill it up using your listing’s information:
Airbnb [your city] [your state/province]
Now you’ll go to a list of suggested keywords which might be generated. They are other more specific keyword combinations that people keying in the saying above are using. Choose as much as 5 of the most relevant keywords because we’re then planning to see their monthly search volumes. We’re looking for the very best search volumes which might be most recent on your listing.
Part 2: Airbnb Keyword Volume
Using your 5 keywords, now confirm the monthly search volume in the link below:
Don’t forget to add any special locations or tourist sites if they’re near to your listing.
Airbnb [your city] [your state/province] [tourist site/hospital/university/etc]
This will give you an concept of a normal monthly search volumes by people specifically looking for short-term rentals near your listing, utilizing your location’s advantage.
Part 3: Choosing Your Airbnb Keywords
The “airbnb [your city] [your state]” keyword needs to be the highest volume and can be the key keyword you’ll build a strategy around. You’ll also provide some useful listing variations that will be convenient later. Make sure you write them down, in addition to monthly amount of searches.
You should now have the next keywords:
Primary keyword that’s very general.
ex: airbnb victoria bc canada
2. Secondary keywords more specific on your location. Try not to make sure they are too long. The length within the examples below work nicely.
ex: airbnb victoria oak bay, airbnb royal jubilee hospital, airbnb university of victoria,
Congratulations! You now have Airbnb keywords that could be used on make an Airbnb SEO strategy.
Part 4: How you can~the way to~tips on how to~the best way to~ways to Apply Keywords To Your Airbnb SEO Strategy
The Airbnb keywords you researched in the section can finally get placed on your listing. When placed correctly as instructed below, your new Airbnb keywords will direct the Airbnb algorithm to begin favouring your listing when potential guests search.
We’ll utilize the previous keyword “airbnb victoria oak bay” for instance.
Airbnb Title. Ex: OAK BAY! Bright, Spacious & Stylish 2 Bedroom
Airbnb Description. Ex: Outside of Oak Bay at the bottom of the quaint Victorian street….
Airbnb Image SEO. You might need to re-upload precisely the same images again but this is vital. When you save the image on your computer on this occasion, carry out the following. No capital letters, no spaces (use hyphens), no special characters. Your image file names may need to look this way before you re-upload to the listing. ex: oak-bay-2-bedroom-victoria-bc.png You don’t have to include airbnb within the file names. Use the other keywords within your image SEO naming to improve the prospect of arriving for those more specific searches too! If you’d love to learn more about SEO file naming for image and video, it is possible to check this page.
Airbnb Custom URL SEO. This can be still relatively recent from Airbnb so few folks have succeeded in doing so yet. Within the manage your listing page, you’ll get the option below the title and description edit section. Here’s an examples I used with my keywords “oak-bay-victoria”. Uncover more about Airbnb custom URLs here.
Duplicate your listing and apply your secondary keywords. Since trying this nearly A few months ago, I could confirm it’s got doubled how often my listing has been seen. As mentioned earlier, I know most of my guests are trying to find accommodations close to the hospital, so I designed a listing geared toward that traveller group and always go to the superior. I kept high of the descriptions exactly the same given that they included the primary and secondary seo keywords. It will help me to rank all my listings several times. Be sure you customize the image file names, titles and descriptions, and be sure the calendars are common synched. Try this, visit the hosting dashboard, manage-your-space/availability after which check out synch calendars.
If you found these Airbnb host advice on SEO helpful, you could be interested in the Airbnb SEO service I’m launching with only a little space. You can learn more over it at https://www.thisonemarketing.com/
Seeing that you’ve applied your Airbnb SEO terms for your listings, we’re willing to enter into growth hacking tips for Airbnb hosts that produce your short-term rental more profitable, grow in positive reviews and decrease the danger of problem guests.
For additional information about airbnb growth hacking please visit web page: